04/2012

Leather and studs!

The rock detail of summer 2012 The trend for studs made its appearance in 2010 and hasn’t lost any of its appeal. In women’s fashion, there is no getting away from studs! The IKKS 2012 Spring-Summer collection features some key items with this rock detail! Rock to the tip of the toes Boots, pumps, heels and espadrilles – IKKS women’s shoes adopt this trend in two versions: “Not too much”, or “All Over”. This summer’s shoes to die for are the “Patricia” heeled shoes. With their removable, studded back, they can be worn with anything. For evening wear, keep the studded element and wear these shoes with slim-fit jeans and a perfecto jacket for an ultra-feminine Rock & Chic look! For the office, remove the studs and wear these heeled shoes with a suit jacket and IKKS 7/8 trousers for a look that is just as smart, but slightly more classic!

Lady Addict: Modern and feminine fashion without extravagance

This summer, IKKS for women combines urban style and rock attitude for authentic looks. Chic is the keyword, with a linen suit jacket, skirt with ethnic print and silk top. The IKKS woman is more seductive than ever! Look by Silvia Fashion travels across the borders to Spain, where an ever increasing number of bloggers are taking an interest in IKKS collections. We meet with Silvia, a Spanish blogger, aka “Lady addict”. Blog & Mode “A blogger is someone who brings new ideas and their point of view to a subject. My blog reflects my personal style and I use photographs to show my own “looks of the day”. I also expose fashion and beauty novelties that attract my attention, to share them with my readers in a different and striking way.” “I like playing around with trends and revealing them to the people around me through my looks. But I certainly don’t pretend to be a fashion expert! I’ve still got a lot to learn.” IKKS Women & Lady Addict “IKKS Women is for the modern and feminine woman who likes fashion but without extravagance: functional and basic, but special clothes with a well-defined style. This women’s brand corresponds entirely to my style. The cotton shirts, leather jackets, coats and accessories are often the key elements that make up my looks.”

Spotlight: Men’s trench coat

Men’s trench coat: the essential spring coat The emblem of the punk and gothic gener ations of the 1960s, the trench coat has conquered the general public and become anessential mid-season men’s fashion item. Corine, head of the IKKS Men brand, explains why this raincoat, originally used by the army, has become such a mainstay in any decent male wardrobe. The trench coat: a garment with mythical origins Created in the early 20th century, this calf-length raincoat was widely used by different armies to protect men from wind and dust (hence the name “coat from the trenches”). Immortalised by Gene Kelly in “Singing in the rain”, or Humphrey Bogart in the movies, the trench coat made its definitive début in men’s wardrobes in the 1960s. The IKKS trench coat is treated on cotton or nylon and is either waterproof or water repellent. This makes it a very safe buy. Always with a belt, this windcheater is perfect for mid-season weather. In dark grey or beige, this season’s IKKS trench coats keep the details that gave them their reputation for quality: removable belt, tab to tighten the cuffs, shoulder tabs, etc. Smart or casual? Something for every style Worn over a suit for an urban look, the dark grey semi-plain trench coat conveys a chic image.In nylon, double-breasted and with a removable belt, this item is a "Must Have" in the Spring-Summer 2012 collection. For a more casual look, opt for the single-breasted trench coat, to wear over a jacket and jeans. This timeless item has been carefully designed: chest pocket and flap pockets on the front, impeccable cross-over cut and pigment-dyed. This summer’s authentic trench coat is a guaranteed winner!